https://www.proz.com/translation-news/?p=137705

Stepes to present on mobile translation at TAUS forum in Tokyo

Source: Business Wire
Story flagged by: Jared Tabor

Stepes has announced it will present Mobile Translation for the Digital Economy at the TAUS Executive Forum in Tokyo Japan on April 25-26, 2017.

The digital era has led to the rapid spread of information, fundamentally altering basic customer expectations about translation speed. Fast delivery no longer refers to a few weeks or days, it now means minutes and seconds. In addition to speed, two of the biggest trends impacting the translation and localization industry are the continued development of mobile technology and artificial intelligence (AI).

“In today’s mobile-connected world, everyone is creating and accessing information, including translated content, on mobile devices. This is why mobile will play an increasingly important role in the translation ecosystem,” commented Carl Yao, Stepes Visionary. “Today’s digital content is becoming smaller, more fragmented, distributed on multiple channels, and in need of on-deand, around the clock translation.”

The TAUS forum will feature Macduff Hughes (News – Alert), Director of Google Translate, and Chris Wendt, Program Manager of Machine Translation at Microsoft, to talk about neural machine translation (NMT) and the other translation technology innovations that are impacting the localization industry. Stepes mobile translation solutions, powered by professional human translators, provide a perfect complement to today’s NMT in terms of both quality and scale.

“Legacy localization services are no longer sufficient in meeting the always-on, agile, and fast translation requirements of the digital age,” noted Marisa Bowers, Director of Worldwide Business Development at CSOFT International. “Mobile translation services like Stepes deliver unrivaled speed and scalability and are perfectly suited for the digital economy.”

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