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From the book description:
A recent ProZ.com poll showed that more than 50% of translators have no or very few direct clients. Long-time translating twins Judy and Dagmar Jenner believe that any translator who would like to focus on working with direct clients can find them as long as she or he starts thinking as an entrepreneur. This book will teach you how to start your entrepreneurial linguist journey. Written in a purposely non-academic style, "The Entrepreneurial Linguist: The Business-School Approach to Freelance Translation" will show you how to market your services to direct clients, build and nurture relationships, grow your client base in a structured way, use web 2.0 to promote your services, and much more. If you are ready to take your translation or interpretation business to the next level, then this book is for you.