C04.1-Hispanic Markets of North America
Hispanics in the Global Village of the 21st Century.
Learn the statistics and important cultural information about the Hispanic market, specially in the USA, to use this information as your competitive edge. Use this knowledge to help your current (or future clients) understand the importance of reaching millions of Spanish-speakers in the USA and Latin America who are potential users of their products and services (for example translating their web sites and corporate brochures a crucial part of reaching audiences in markets where the target reader may be using search engines in Spanish). This 180-minute workshop is full of statistical and cultural information about the Hispanic market, and provides important reference materials.
Language Service Providers and/or their freelancers
Bilingual personnel working or aspiring to work with hispanics
Cross-cultural communicators, interculturalists, as well as administrators and personnel who deal with or want to learn about Cultural Diversity in the workforce
"CLAS" Bundle 4 of 4
This workshop provides an understanding of the hispanic market in terms of size, demographic, geographic and economic profile, as well as ethnic, social and cultural background; it includes historical origins, immigration to the US and its impact on multicultural communication. At the end of this workshop, attendees will have a better understanding of the characteristics of the hispanic market in the 21st century.
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Virtual platform system requirements
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For PC-based Users:
• Required: Windows® 7, Vista, XP, 2003 Server or 2000 (Linux is not supported)
• Internet Connection Required: Cable modem, DSL, or better recommended
• Recommended: Minimum of Pentium® class 1GHz CPU with 512 MB of RAM (2 GB of RAM for Windows Vista)
For Mac®-based Users:
• Required: Mac OS® X 10.4 (Tiger®), OS X 10.5 (Leopard®), OS X 10.6 (Snow Leopard®)
• Internet Connection Required: Cable modem, DSL or better recommended
• Required: PowerPC G4/G5 or Intel processor, 512 MB of RAM or better
To Use VoIP (microphone and speakers or headset):
• Required: Fast Internet connection (384 kbps or more recommended)
• Required: speakers or headset (USB headset recommended)
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.
• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.
Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and access
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Click on the buy button on the right to purchase your seat
Participation fee includes:
• access to webinar session.
• unlimited access to the webinar recording.
• powerpoint slides to remind participants of the key points and lessons learned.
• certificates of attendance.
If I register will I be charged automatically?
No. Registering for the course means that you expressed interest in the training only. ProZ.com training session vacancies are limited, and minimum attendee confirmation is required in order for training sessions to be conducted, so be sure to book your seat as soon as possible.
How do I purchase my spot?
To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.
After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.
How do I access the online platform?
72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
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