Apr 27, 2005 15:19
19 yrs ago
4 viewers *
German term

Heftpflaster (urgent)

German to English Marketing Advertising / Public Relations
I've a text here from a Messebauer boasting about everything they offer (one-stop providers etc. etc. ad nauseum).

We do this.
We organise that.
Und wer denkt an die Heftpflaster? Wir natürlich!

Is there a word we use in English to signify sth. like the tiniest (necessary) detail?

And who'll remember to bring the ??? (McVities).

At the moment I've got "corkscrew".

Proposed translations

+4
4 mins
Selected

thumbtacks, paper clips

I would have thought corkscrew was at the top of the list of vital necessities.
Peer comment(s):

agree Friderike Butler : if you just want to point out the tiniest part of an operation and attention to detail, "paper clips" would definitely work well.
2 mins
agree CMJ_Trans (X) : rubber bands...
9 mins
agree swisstell : paper clips
16 mins
agree Ken Cox : Agree with either one. I remember a novice project manager in Canada telling about presentating his project budget to management for approval, at the end of which the General Manager asked, 'Does that include the paper clips?'. He didn't know what to say.
4 hrs
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4 KudoZ points awarded for this answer. Comment: "Thanks everyone. In the end I suggested paper clips and corkscrew (let them decide!) and rejected bandaid because it conjures up the image of having your hands shredded (as Ian pointed out - while bauing the Messe, indeedy)."
7 mins

slide projector

A presentation would be a total flop without one.
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7 mins

plaster

plaster UK
Peer comment(s):

neutral writeaway : you should have just agreed with band-aid and added that it's a plaster in UKese
6 mins
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12 mins

kichen sink?

"We'll even supply the kitchen sink if you need one...

Not quite the "tiniest detail" idea, but expresses "we don't forget anything"
Peer comment(s):

neutral Sarah Swift : Very tempted to agree - "right down to the kitchen sink" sounds good. But it would be a pain to supply one if someone took it literally.
2 hrs
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+2
12 mins

all of the bits and bats

they usually come by the boxful!
Peer comment(s):

agree John Bowden : or "bits and bobs" (UK)
11 mins
Thankyou John, and of course not to forget all of the thingamijigs that are also absolutely indispensible!
agree Sladjana Spaic : bits and pieces would fit, too :)
1 hr
Thankyou Sladjana, and indeed, it would fit.
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+1
32 mins

corkscrew

This corkscrew thing sounds familiar somehow (he even brought a corkscrew...) but maybe it's just me - well and you...
let's see if someone else agrees
Peer comment(s):

agree Terry Gilman
36 mins
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+1
35 mins

And we have everything you need at hand

If there isn't an equivalent expression in English, it'll just sound forced. I'd say "And we have everything you need at hand". Boring, perhaps, but far undeniably natural.

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Note added at 36 mins (2005-04-27 15:56:23 GMT)
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Or: \"And we have everything you need right here in our box of tricks\"
Peer comment(s):

agree Erin McGann : band aids etc. just dont sound right here
1 hr
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+5
1 min

bandaids (US)

...

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Note added at 3 mins (2005-04-27 15:23:40 GMT)
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http://www.bandaid.com/index2.html

Sorry - spell band-aid in singular

Since this is brand recognition and might not work for an international client base, how about \"bandages\"?

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Note added at 56 mins (2005-04-27 16:16:24 GMT)
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We have everything on hand that you could possibly ask for, down to the first-aid kit.
Peer comment(s):

agree silfilla : or band-aid; ADDED: as *band-aid* is also used as a metaphor for stop-gap/immediate measures, it would fit very well, in the sense of *the company's always on its toes, ready to offer a quick solution* (besides, most people do forget band-aids :-))
0 min
thanks
agree Dr. Linnea Franssen
1 min
thanks
agree Dr.G.MD (X)
13 mins
thanks
agree swisstell
18 mins
thanks
agree writeaway : sticky tape or Superglue (sticks better to the office context :-) ). the downer is that a band-aid is a plaster in UKese
19 mins
disagree aykon : none of you got the meaning here, this is not a literal translation of Pflaster
26 mins
I got it, but still thought band-aid would be fitting - if the audience would have been exclusively, I would have suggested "duct tape" :-)
disagree IanW (X) : Agree with Sonja - sounds like they're going to cut their hands to bits when they're baunig their Messe
34 mins
Ouch :-)
agree Terry Gilman : In reality, people are always asking for bandaids (I have some), but also agree with with the issues raised; the all-purpose solution in New England for a while was duct tape, but that won't work here either
57 mins
Personally, I would attempt any building project without having duct tape at hand :-)
agree Gábor Simon
3 hrs
thanks
neutral Darin Fitzpatrick : A "band-aid" solution is a poor (and temporary) solution.
3 hrs
True - it has that connotation.
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1 hr

corkscrew

Just want to add support for your suggestion, Cilian - the corkscrew and the champagne (to celebrate the client's success at the trade fair or whatever) - it's a nice touch for the end of a list.

Another thing people are always forgetting/looking for (where I work) is a cable to recharge their phones. I'm not up on these things, but it seems as if it would be -erm- handy to have a universal recharger.
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