Glossary entry (derived from question below)
German term or phrase:
Mitmach-Aktionen
English translation:
interactive promotions
Added to glossary by
Ingrun Wenge
Jul 12, 2008 16:11
15 yrs ago
3 viewers *
German term
Germany
Focus on Quality & Style
Native in: German 
Works in: English to German, German to English
Mitmach-Aktionen
German to English
Marketing
Advertising / Public Relations
Aus einer Präsentation, in der eine Website zum Thema Online-Gaming vorgestellt wird: **www.xy.de bietet interaktive Spiele, Mitmach-Aktionen und redaktionelle Beiträge.**
Ich suche also einen geeigneten Überbegriff für Preisausschreiben, Wettbewerbe und ähnliche PR-Aktionen, an denen man sich als User aktiv beteiligen kann.
Ich suche also einen geeigneten Überbegriff für Preisausschreiben, Wettbewerbe und ähnliche PR-Aktionen, an denen man sich als User aktiv beteiligen kann.
Proposed translations
(English)
Proposed translations
+3
1 hr
Selected
interactive promotions
Everyone likes to compete. Contests. Trivia games. Sweepstakes. And everyone wants to win. So it's no surprise that **interactive promotions**--like games and contests--have become such effective marketing tools.
http://www.parago.com/InteractivePromotions
http://www.parago.com/InteractivePromotions
4 KudoZ points awarded for this answer.
Comment: "Fits best with my text. Thanks everyone! "
-1
5 mins
Ellen Kraus
Austria
Austria
Native in German
Austria
more than thirty years of experience
Native in: German 
Works in: Greek to German, English to German, Greek to English, and 5 more.
joining- in actions (actions inviting users to join in)
a literal translation, to my thinking, will do here
Peer comment(s):
| disagree |
Helen Shiner
: I'm afraid it doesn't sound very English.
2 mins
|
| neutral |
Nicole Schnell
: You are on the right track. This is neither a competition nor an event. If you can come up with the proper term, you will receive a huge agree.
37 mins
|
19 mins
event & live communication
Zur Live Communication zählen alle Instrumente der persönlichen Kommunikation wie z.B. Messen, Showrooms, Events, Roadshows, Promotions und Sponsoring. Während bei der klassischen Werbung die unpersönliche Kommunikation dominiert, stellen die Instrumente der Live Communication die persönliche Begegnung und das aktive Erlebnis der Zielgruppe mit der Marke in einem inszenierten und häufig emotional ansprechenden Umfeld in den Mittelpunkt. Je individueller die Ansprache des Kunden, je individueller die Leistung, desto stärker wird letztlich die emotionale Bindung des Kunden an eine Marke.
http://www.promobizz.de/modules/wfsection/article.php?articl...
http://www.promobizz.de/modules/wfsection/article.php?articl...
Example sentence:
The event and communications agency, USA) stellt seinen Vortrag unter das Motto „When Evolution becomes Revolution”. Vorträge über Kundenbindungsaspekte, Markendifferenzierung und außergewöhnliche Event-Konzepte runden den ersten Veranstaltungstag
+1
4 mins
Catherine Winzer
Germany
Germany
Native in English
Specializes in field
Germany
Oxford graduate, reliable and efficient
Native in: English (Variants: UK, British)
Works in: German to English, English
competitions
Wäre eine mögliche Übersetzung für beides, "Preisausschreiben" und "Wettbewerb", und würde hier gut passen, denke ich.
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Note added at 28 mins (2008-07-12 16:40:56 GMT)
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Danke, Ingrun. Vielleicht als pauschalerer Begriff: participatory activities?
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Note added at 28 mins (2008-07-12 16:40:56 GMT)
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Danke, Ingrun. Vielleicht als pauschalerer Begriff: participatory activities?
Note from asker:
| Danke! Wobei ich leider nicht weiß, worin genau die besagten "Mitmach-Aktionen" bestehen, deshalb wäre möglicherweise ein pauschalerer Begriff gefragt... |
13 hrs
Bernhard Sulzer
United States
United States
Native in German
Works in field
United States
High quality at a reasonable price
Native in: German
Works in: English to German, German to English, German, and 1 more.
Related KudoZ points
:
16
promo(tional) offers/incentives (for members and prospective members)
The word "Aktion" here means "campaign" in the sense of running promotional offers/specials for a limited time. But calling this promotional campaign or promotion could also be understood as in advertising the entire site via TV, internet etc..
One could see it as "sign-up specials/offers" but it probably applies to all current members as well. In my German example below, members get a promo code for a game on another (partner) website.
So you could also call it promotional game offers/specials. Just a couple of ideas.
This is usually done via coupons, trial memberships, promo(tional) codes etc.
Mitmach-Aktion:
http://www.kidszone.de/?article_id=644381
EUER PROMO-CODE
Kids Zone und das megaangesagte Online-Sammelkartenspiel Urban Rivals halten eine echt coole Mitmach-Aktion für euch bereit: Alle Community-Mitglieder von www.kidszone.de erhalten einen tollen Promo-Code!
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Not necessarily used for online game sites here but terminology that can apply for game sites as well:
http://www.allonlinecoupons.com/
best online coupons, promotional specials, clearance sales and discount coupon codes. Use these online coupon code offers, shopping discounts, promo deals and promotion bargains for dramatic savings.
----------------------
http://gambling.userreviews.com/royalvegaspoker.com
The site should come up with more games and more promo offers to keep its existing client base and attract more visitors, thereby maintaining, if not increasing traffic.
One could see it as "sign-up specials/offers" but it probably applies to all current members as well. In my German example below, members get a promo code for a game on another (partner) website.
So you could also call it promotional game offers/specials. Just a couple of ideas.
This is usually done via coupons, trial memberships, promo(tional) codes etc.
Mitmach-Aktion:
http://www.kidszone.de/?article_id=644381
EUER PROMO-CODE
Kids Zone und das megaangesagte Online-Sammelkartenspiel Urban Rivals halten eine echt coole Mitmach-Aktion für euch bereit: Alle Community-Mitglieder von www.kidszone.de erhalten einen tollen Promo-Code!
---------------
Not necessarily used for online game sites here but terminology that can apply for game sites as well:
http://www.allonlinecoupons.com/
best online coupons, promotional specials, clearance sales and discount coupon codes. Use these online coupon code offers, shopping discounts, promo deals and promotion bargains for dramatic savings.
----------------------
http://gambling.userreviews.com/royalvegaspoker.com
The site should come up with more games and more promo offers to keep its existing client base and attract more visitors, thereby maintaining, if not increasing traffic.
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