Glossary entry (derived from question below)
Spanish term or phrase:
impronta transgresora
English translation:
ofending/transgressive imprint
Added to glossary by
Vanina Ricciardelli
Mar 3, 2003 01:33
21 yrs ago
5 viewers *
Spanish term
impronta transgresora
Spanish to English
Marketing
Marketing
market research
La impronta transgresora no resulta consistente con la identidad de la marca.
Proposed translations
53 mins
Selected
offending imprint
The offending impring was not consistent with brand identity.
-offending: from "offend"; to do wrong, **transgress**, violate (transgresiva)
-imprint: mark (impronta)
--------------------------------------------------
Note added at 2003-03-03 02:29:02 (GMT)
--------------------------------------------------
Correction to typing error:
The offending imprint was not consistent with brand identity.
--------------------------------------------------
Note added at 2003-03-03 04:47:48 (GMT)
--------------------------------------------------
Respuesta a Susana (que no cupo en el espacio): totalmente de acuerdo que \"offensive\" no es la palabra adecuada, y por eso no pensé utilizarla. \"Offending\", a pesar de salir de la misma raíz, no tiene conotaciones de \"ofensiva\", sino de \"transgresiva\": \"offending\" significa \"que viola, transgresa\".
-offending: from "offend"; to do wrong, **transgress**, violate (transgresiva)
-imprint: mark (impronta)
--------------------------------------------------
Note added at 2003-03-03 02:29:02 (GMT)
--------------------------------------------------
Correction to typing error:
The offending imprint was not consistent with brand identity.
--------------------------------------------------
Note added at 2003-03-03 04:47:48 (GMT)
--------------------------------------------------
Respuesta a Susana (que no cupo en el espacio): totalmente de acuerdo que \"offensive\" no es la palabra adecuada, y por eso no pensé utilizarla. \"Offending\", a pesar de salir de la misma raíz, no tiene conotaciones de \"ofensiva\", sino de \"transgresiva\": \"offending\" significa \"que viola, transgresa\".
Peer comment(s):
neutral |
Susana Galilea
: "offensive" seems too strong a word, I am assuming they would not even be bothering with "offensive" material...granted, there will always be someone who is offended, but "transgressive" has more of a sense of "bold", "provocative", etc.
1 hr
|
Note I didn't say "offensive", but "offending". In this context doesn't mean "offensive", but rather "breaking the rules", "transgressing the rules".
|
4 KudoZ points awarded for this answer.
Comment: "Muchísimas gracias a todos! Mi mayor duda era con respecto a la palabra impronta."
4 mins
transgressive character; transgressive nature
O sea, que la marca hasta ahora ha tenido una identidad mucho más "casera"
--------------------------------------------------
Note added at 2003-03-03 01:40:30 (GMT)
--------------------------------------------------
... This is a great disc to quote at this point, not just because of its quirky transgressive
nature, but because it indicates the raw vibrancy typical of ...
www.statelibrary.vic.gov.au/slv/slvnews/elevennuns.pdf - Similar pages
... She\'s also fiercely pro-sex and praises the \"transgressive\" nature of eroticism,
its ability to deconstruct everything from cultural barriers to emotional ...
hallnonfiction.com/gay_lesbian/106.shtml - 7k - Cached - Similar pages
... And the cynical, raunchy, irreverent, outrageous, transgressive character of the
Athenian comedies which survive is well-suited to the combat veteran\'s sense ...
didaskalia.berkeley.edu/issues/vol2no2/Shay.html - 14k - Cached - Similar pages
... This critique, internalized in turn by Michelangelo himself, determined
the transgressive character of his later monumental works. ...
www.collegeart.org/caa/publications/ AB/2002/4_2002.html - 15k - Cached - Similar pages
--------------------------------------------------
Note added at 2003-03-03 04:20:56 (GMT)
--------------------------------------------------
Vanina, I am assuming they are referring to the commercials you have been consulting on...
--------------------------------------------------
Note added at 2003-03-03 06:04:51 (GMT)
--------------------------------------------------
Nota a GoodWords: Tienes toda la razón, me di cuenta de la metedura de pata cuando releí mi comentario. Mil disculpas, colega!
--------------------------------------------------
Note added at 2003-03-03 01:40:30 (GMT)
--------------------------------------------------
... This is a great disc to quote at this point, not just because of its quirky transgressive
nature, but because it indicates the raw vibrancy typical of ...
www.statelibrary.vic.gov.au/slv/slvnews/elevennuns.pdf - Similar pages
... She\'s also fiercely pro-sex and praises the \"transgressive\" nature of eroticism,
its ability to deconstruct everything from cultural barriers to emotional ...
hallnonfiction.com/gay_lesbian/106.shtml - 7k - Cached - Similar pages
... And the cynical, raunchy, irreverent, outrageous, transgressive character of the
Athenian comedies which survive is well-suited to the combat veteran\'s sense ...
didaskalia.berkeley.edu/issues/vol2no2/Shay.html - 14k - Cached - Similar pages
... This critique, internalized in turn by Michelangelo himself, determined
the transgressive character of his later monumental works. ...
www.collegeart.org/caa/publications/ AB/2002/4_2002.html - 15k - Cached - Similar pages
--------------------------------------------------
Note added at 2003-03-03 04:20:56 (GMT)
--------------------------------------------------
Vanina, I am assuming they are referring to the commercials you have been consulting on...
--------------------------------------------------
Note added at 2003-03-03 06:04:51 (GMT)
--------------------------------------------------
Nota a GoodWords: Tienes toda la razón, me di cuenta de la metedura de pata cuando releí mi comentario. Mil disculpas, colega!
4 mins
transgressive image
hth
Saludos!
Saludos!
5 mins
the trangressive track
imprint, track or even look
1 hr
transgressing impression or transgressing imprint
or possibly image or mark as others have suggested. To really say it would help to include more of the context.
Discussion