Glossary entry

Spanish term or phrase:

interpelación directa

English translation:

direct approach

Added to glossary by claudia bagnardi
Aug 11, 2010 20:17
13 yrs ago
1 viewer *
Spanish term

interpelación directa

Spanish to English Marketing Cosmetics, Beauty
Hola amigoZ!
Entiendo a lo que se refiere pero no me sale una traducción elegante: Es el lenguaje que usa una marca hacia sus consumidores:

"Lenguaje:
Combina descripción, preguntas, consejos y datos estadísticos.
- Utiliza términos/modos coloquiales femeninos.
- **Interpelación directa**

Direct address? mmmmm.

TIA!!
Claudia

Discussion

Rosa Paredes Aug 12, 2010:
@claudia Direct speech
A construction in which a speaker or writer directly addresses another individual; also, the name of the individual who is addressed.
grammar.about.com › ... › Dangling Mod. - Dysphemism
Grammar question: What is a direct address in language? It means speaking to someone directly. Susan, clean up your room. Bob, hand me a flashlight.
wiki.answers.com/Q/What_is_a_direct_address_in_language -

Proposed translations

+4
15 mins
Selected

direct approach

Interpolar can mean to question or to approach, but I think it's more likely to be the latter here. In other words, it addresses the consumer face to face and in plain language, probably referring to them as "you".

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Note added at 17 mins (2010-08-11 20:34:18 GMT)
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Interpelar, I mean.
Peer comment(s):

agree Wendy Streitparth
13 mins
agree Patricia Rosas
17 mins
agree Lorenia Rincon : :)
3 hrs
agree Evans (X)
11 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thank you phil! And thanks to everyone! Claudia"
+1
6 mins

direct questioning

Couple of options:
interpellation/questioning Explanation:
Without previous interpellation/questioning ...

http://www.reverso.net/text_translation.asp?lang=ES&dir=espa...

http://www.thefreedictionary.com/Interpellation

3. An act of interpellating, or of demanding of an officer an explanation of his action; imperative or peremptory questioning; a point raised in a debate
Peer comment(s):

agree Leonardo Lamarche : agree. direct questions
20 mins
Thank you Leo. Abrazos.
Something went wrong...
16 mins

direct language

another option!
Something went wrong...
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