Glossary entry (derived from question below)
Spanish term or phrase:
animación in this context
English translation:
discussion ((or topic) guide
Added to glossary by
Eileen Brophy
Mar 7, 2017 12:13
7 yrs ago
11 viewers *
Spanish term
animación in this context
Spanish to English
Marketing
Marketing
Marketing Research conference
What would be the correct term in English here please? It is the title of a marketing Guide for those who are holding a conference about Marketing.
Guía de animación para Entrevistas en Profundidad
Thank you
Guía de animación para Entrevistas en Profundidad
Thank you
Proposed translations
(English)
3 +3 | discussion ((or topic) guide | Wendy Streitparth |
3 +1 | Enlivening in-depth interviews | Jo Hance |
Change log
Mar 7, 2017 12:15: Eileen Brophy changed "Restriction (Pairs)" from "none" to "working" , "Restriction Fields" from "none" to "specialty"
Proposed translations
+3
27 mins
Selected
discussion ((or topic) guide
http://www.djsresearch.co.uk/glossary/item/Discussion-Guide
A discussion guide is used to outline the areas of questioning used in a qualitative interview or group discussion. Discussion guides, sometimes referred to as topic guides can vary in detail. The term ‘topic guide’ tends to be used when the interview will take on a more open approach whereas ‘discussion guide’ will usually have a more structured pattern to the interview or focus group.
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Note added at 2 hrs (2017-03-07 14:36:37 GMT)
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Alternatively: moderator guide
http://www.focusgrouptips.com/moderator-guide.html
The focus group moderator guide is your interviewing outline. You use it during a focus group or depth interview.
The guide, as its name implies, guides the interview.
The moderator typically writes the guide, which contains topics, questions, and activities for an interview.
A moderator’s guide serves as the outline of what the groups will discuss, and is usually written as a collaborative process between the moderator and the stakeholders to ensure that the desired information is collected.
http://smallbusiness.chron.com/write-focus-group-moderators-...
A discussion guide is used to outline the areas of questioning used in a qualitative interview or group discussion. Discussion guides, sometimes referred to as topic guides can vary in detail. The term ‘topic guide’ tends to be used when the interview will take on a more open approach whereas ‘discussion guide’ will usually have a more structured pattern to the interview or focus group.
--------------------------------------------------
Note added at 2 hrs (2017-03-07 14:36:37 GMT)
--------------------------------------------------
Alternatively: moderator guide
http://www.focusgrouptips.com/moderator-guide.html
The focus group moderator guide is your interviewing outline. You use it during a focus group or depth interview.
The guide, as its name implies, guides the interview.
The moderator typically writes the guide, which contains topics, questions, and activities for an interview.
A moderator’s guide serves as the outline of what the groups will discuss, and is usually written as a collaborative process between the moderator and the stakeholders to ensure that the desired information is collected.
http://smallbusiness.chron.com/write-focus-group-moderators-...
Peer comment(s):
agree |
Charles Davis
: That's it: commonly just "interviewer guide" or "interviewer's guide", or "moderator's guide", though the latter is strictly more for focus groups.
22 mins
|
Many thanks, Charles
|
|
agree |
ormiston
: discussion guide, absolutely
4 hrs
|
Thanks, ormiston :-)
|
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agree |
philgoddard
5 hrs
|
Thanks. Phil.
|
4 KudoZ points awarded for this answer.
Comment: "Thank you very much for your help."
+1
8 mins
Enlivening in-depth interviews
Other words would be enthusiasm, energising (bit American), you might get inspiration from the rest of the text
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Note added at 37 mins (2017-03-07 12:51:21 GMT)
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Yes, could be stimulating... I get the sense it's about stimulating ideas, etc, in a meeting, talking about a brand/logo?
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Note added at 37 mins (2017-03-07 12:51:21 GMT)
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Yes, could be stimulating... I get the sense it's about stimulating ideas, etc, in a meeting, talking about a brand/logo?
Note from asker:
Could it be "stimulating" too? |
Yes Jo, I had to edit the information as I included the brand name by mistake and didn't respect confidentiality :-0(( |
Peer comment(s):
neutral |
philgoddard
: "Animation" is a false friend.
5 hrs
|
agree |
neilmac
: Sometimes getting information is like drawing teeth. A good interviewer needs to know how to liven up the proceedings to avoid monosyllabic responses.
1 day 6 hrs
|
Discussion
https://www.nap.edu/read/12187/chapter/8
"animación
Conjunto de acciones destinadas a impulsar la participación de las personas en una determinada actividad, y especialmente en el desarrollo sociocultural del grupo de que forman parte."
http://dle.rae.es/?id=2grQIYP
-Agradecer al entrevistadolos 45 min que nos va a dedicar.
-Explicación de las pautas de la reunión: apertura, diálogo sincero, espontaneidad, asociar ideas…etc.
-Presentación del tema: vamos a estar charlando de xxxxx, un poco sobre lo que para usted es/representa esta compañía, sobre la imagen que tiene de ella…etc. Y luego, en una segunda parte sobre otros aspectos de XXX más concretos, más específicos (no se lo decimos ahora, nos estamos refiriendo al logo actual y a sus posibles evoluciones).