Glossary entry

Spanish term or phrase:

cultura proyectual

English translation:

planning culture

Added to glossary by Comunican
Jun 25, 2008 14:58
15 yrs ago
3 viewers *
Spanish term

cultura proyectual

Spanish to English Bus/Financial Business/Commerce (general) design
This is a comment on design:
"el diseño como actividad que proyecta –por tanto se avanza– debe saber dar una respuesta confrontándose y reflexionando ante las nuevas exigencias motivadas por la cuestión ecológica, como nuevo reto abierto a la cultura proyectual, y por la ruptura –real versus imaginario– provocada por las nuevas tecnologías"

Thanks very much for any help.

Discussion

Comunican (asker) Jun 25, 2008:
A bit more context - it appears again in this sentence:
"Como hipótesis inicial para la cultura proyectual, se abre el desafío de una re-evaluación de ciertos conceptos que le son claves: cualidad y artificialidad, información y uso, cultura y consumo, producto e interface, modelos de vida y servicios"
Comunican (asker) Jun 25, 2008:
Hi
Just to say that I realise this could be a "project culture" or "planning culture" as well as "design culture".
I originally thought it should be "design culture" but talking to the agency about the word "Proyecto", which is actually the name of one of the subjects that is studied, I started having doubts.
They seem to think that "proyecto" is more about the fact that it is planned/project-managed": "diseño como actividad que proyecta... se refiere a que el diseño no es improvisando, sino q hay un trabajo de... proyecto, planificación", they said.
When I asked them specifically on " cultura proyectual" and asked whether it should therefore be "planning culture", they said "puede ser cultura de planificación... en cast no lo diríamos así, pero si en inglés va bien...".

Maybe that helps you better to help me! :-)

Proposed translations

+4
5 mins
Selected

design culture

I'm not sure if the word proyectual even exists...but it definitely refers to proyecto, which is a plan, project or design. I think design sounds the best of the three
Peer comment(s):

agree Mónica Sauza : "planning" sería mi opcion
2 mins
agree Andres Fekete
6 mins
agree Dave 72
15 mins
agree Egmont
1 hr
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4 KudoZ points awarded for this answer. Comment: "This was a tough one, thank you everyone. In the end,, I went with "planning culture""
23 mins

cultural planning

I like cultural planning, sounds like the best response.

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Note added at 28 mins (2008-06-25 15:27:20 GMT)
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could be cultural design
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30 mins

planning oriented mentality

Despues de leer tu explicacion que por cierto es muy ilustrativa y aclaratoria de que es lo que los clientes necesitan, entendi que es lo que significa "cultura". Es como una mentalidad, un "set of mind" orientado hacia la planificacion. Asi lo he interpretado, no se si te cierra. De todos modos lo ofrezco por si de algo te sirve. Saludos.
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33 mins

project management culture

In that case I would use this - See Google 15000 hits
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29 mins

culture of anticipation / anticipatory culture

I'm not sure that anticipation is the right word, but I think it might be along these lines, i.e. this is forward planning, not reactionary culture.

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Note added at 49 mins (2008-06-25 15:48:30 GMT)
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another idea along the same lines: forward-looking culture
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2 hrs

Culture of forward/future planning

...or even science/philosopy/intellectual activity of future planning (in a visionary sense)
This my stab at it. Hope it helps.
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