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Glossary entry

English term or phrase:

a Prototypical brand panic move

Arabic translation:

رد فعل نمطي لعلامة تجارية سببه الذعر

Added to glossary by Taghreed Mahmoud
May 30, 2012 14:32
11 yrs ago
English term

a Prototypical brand panic move

English to Arabic Marketing Marketing
the new logo has been called a" Prototypical brand panic move" ..
Proposed translations (Arabic)
3 رد فعل نمطي لعلامة تجارية سببه الذعر
4 القلق أو الخوف المعتاد من تغيير العلامة التجارية
4 القلق الضمني/الداخلي من تغيير العلامة التجارية

Discussion

Taghreed Mahmoud (asker) May 30, 2012:
Gap has used the same logo for over 20 years, instantly recognizable with its stretched, white letters against a navy blue background. Yet the company recently released a new logo, created in collaboration with the customer community, to widespread indignation. It has been called a “Microsoft Word” creation and a “prototypical brand panic move”. Gap is already rethinking the change.
sumaa May 30, 2012:
ماذا عن تغيير نمطي للعلامة التجارية سببه الذعر
Ahmed Badawy May 30, 2012:
More context! still ambiguous.
TargamaT team May 30, 2012:
القلق/الفزع الضمني/الداخلي المعتاد من تغيير العلامة التجارية
Taghreed Mahmoud (asker) May 30, 2012:
ماذا عن
انتقال نمطي مفزع للماركة الشهيرة
وشكرا
Taghreed Mahmoud (asker) May 30, 2012:
YES
TargamaT team May 30, 2012:
GAP ?

Proposed translations

17 hrs
Selected

رد فعل نمطي لعلامة تجارية سببه الذعر

When brand's reputations are adversely affected, some would succeed in counteracting the situation, but some don't. They would panic. Any move they take would be a panic move, i.e a move caused by panic.
Example sentence:

http://www.inc.com/ss/recovering-from-a-blow-to-your-brands-reputation#9

http://www.cimaglobal.com/Documents/Thought_leadership_docs/cid_exrep_corporate_reputation_june07.pdf

Note from asker:
Thanks so much for your help
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks so much"
7 mins

القلق أو الخوف المعتاد من تغيير العلامة التجارية

.....
Note from asker:
أشكرك أنا فهمتها بصورة مختلفة تماما انتقال نمطي مفزع للماركة الشهيرة Gap
Something went wrong...
12 mins

القلق الضمني/الداخلي من تغيير العلامة التجارية

القلق الضمني/الداخلي من تغيير العلامة التجارية
وهذا يحدث عندما تكون أعمال الشركة سيئة وتريد التجديد فتخطئ وتخسر أكثر
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