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Source text - Spanish Espacio para escuchar y debatir sobre lo mejor del
nuevo rock europeo, indie, pop y retro.
Europodium es un nuevo espacio radial dedicado a lo mejor del rock
y el pop europeo. Enlaza las nuevas fusiones electrónicas con el
indie rock, pasando por los clásicos y la mejor música experimental
del antiguo continente a través de la voz de María Linares, directora
y conductora del programa.
Los oyentes de europodium podrán debatir a través del chat y hacer
sugerencias online sobre algunos de los artistas programados como
Travis, Zero 7, Radiohead, Phoenix, Muse, Imogen Heap,
Stereophonics, Air, Bloc Party, The Cardigans, Snow Patrol, Bjork,
José González; electrónicos como Bonobo, Zoot woman y
Royksopp; y experimentales como Mum y Sigur Ros.
Europodium se emite a través de
www.dyna-radio.com todos los miércoles a las 3 p.m. con
repetición los sábados a las 10 a.m.
Translation - English Space to listen and debate about the best of the new European rock, indie, pop and retro.
Europodium is a new radio space dedicated to the best of European pop and rock. It links the new electronic fusion with indie rock, going through the classics and the best experimental music of the Old Continent with the voice of Maria Linares, director and leader of the program.
Europodium listeners may be able to debate online using the chat and make suggestions about some of the artists scheduled such as Travis, Zero 7, Radiohead, Phoenix, Muse, Imogen Heap, Stereophonics, Air, Bloc Party, The Cardigans, Snow Patrol, Björk, José González; Electronic bands such as Bonobo, Zoot Woman and Röyksopp; and experimental bands such as Mum and Sigur Rós.
Europodium is webcasted by www.dyna-radio.com every Wednesdays, 3 pm, repeat on Saturdays, 10 am.
English to Spanish: Halls Advertising
Source text - English In spite of being the leader on the national level, Halls was not achieving to increase participation or financial proof indicators in Cundinamarca,
the most important region, with 35% of Halls sales and the highest concentration of the target, university students.
We needed to implement an activity that had to work in the short term.
Our Objectives:
To Grow in Cundinamarca:
• 2 SOM (Share of Market) points
• 10% value sales
• 8% sales through traditional channel
• 2 points in proof and last buy in the consumption pyramid
Translation - Spanish A pesar de ser el líder a nivel nacional, Halls no lograba aumentar su participación ni los indicadores de prueba en Cundinamarca
La región más importante, con el 35% de las ventas de Halls y la mayor concentración del target, los jóvenes universitarios.
Necesitábamos implementar una actividad que tenia que funcionar en el corto plazo
Nuestros objetivos:
Crecer en Cundinamarca:
• 2 puntos de SOM ( share of market)
• 10% ventas en valor
• 8% ventas a través del canal tradicional
• 2 puntos en prueba y última compra en la pirámide de consumo